
Rewritten Title: "KULR Technology Aims to Raise $300M to Expand its 'Bitcoin-First' Strategy
The publicly traded company holds 920 Bitcoin, worth just under $1 billion on Monday.[...]
Crypto Firm KULR Bets Big on Bitcoin, Seeks $300M to Expand Treasury
Riding the Bitcoin Adoption Wave
KULR Technology Group has announced plans to raise $300 million to strengthen its Bitcoin treasury. This strategic move aligns with the growing trend of companies embracing Bitcoin, following the lead of firms like Michael Saylor's MicroStrategy.
Building a "Bitcoin-First" Strategy
The California-based company, which now identifies as "Bitcoin-First," plans to use funds from this at-the-market offering (facilitated by Cantor Fitzgerald) to acquire more Bitcoin. CEO Michael Mo emphasized the company's long-term commitment, stating they remain "undeterred by short-term market volatility."
Joining the "Bitcoin for Corporations" Initiative
KULR has become an executive member of the "Bitcoin for Corporations" (BFC) initiative launched by MicroStrategy and Bitcoin Magazine. This membership provides access to institutional-grade tools and peer networks to help integrate Bitcoin into corporate treasuries.
Riding the Crypto Resurgence
The announcement comes as Bitcoin approaches its all-time high, currently within 4% of its $112,000 peak from May. This price momentum has renewed corporate interest, with over 60 public and a dozen private companies now holding Bitcoin on their balance sheets.
Diversifying Beyond Traditional Assets
KULR's strategy reflects a broader corporate shift toward diversifying assets beyond cash and equities. Many companies now view Bitcoin as both an inflation hedge and long-term value proposition.
Weathering Market Volatility
Despite crypto market fluctuations, KULR maintains a long-term perspective. The company describes its approach as "building a long-term accumulation flywheel designed to steadily grow BTC per share over time."
As cryptocurrency gains mainstream acceptance, KULR's aggressive Bitcoin strategy and institutional partnerships highlight the growing corporate adoption of digital assets. The market will be watching to see if this move inspires similar actions from other companies.